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13-08-2024 11:24 AM | Source: Accord Fintech
Axis Bank gains on partnering with Visa to launch `Primus`

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Axis Bank is currently trading at Rs. 1173.95, up by 9.75 points or 0.84% from its previous closing of Rs. 1164.20 on the BSE.

The scrip opened at Rs. 1160.05 and has touched a high and low of Rs. 1177.85 and Rs. 1160.05 respectively. So far 40575 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 2 has touched a 52 week high of Rs. 1339.55 on 12-Jul-2024 and a 52 week low of Rs. 921.00 on 28-Aug-2023.

Last one week high and low of the scrip stood at Rs. 1177.85 and Rs. 1126.05 respectively. The current market cap of the company is Rs. 362922.74 crore.

The promoters holding in the company stood at 8.31%, while Institutions and Non-Institutions held 85.06% and 6.64% respectively.

Axis Bank has partnered with Visa, the global leader in digital payments, to launch ‘Primus’ - an ultra-premium credit card designed to redefine luxury. The new super-premium card, Primus, will be offered by invitation only, to select, ultra-high net worth, Axis Bank customers. For the first time in India, customers will have access to globally acclaimed, bespoke privileges & benefits curated under the Visa Infinite Privilege offering.

The new top-of-its-class proposition from Axis Bank and Visa marks an entry into an exclusive segment of ultra-high net worth consumers, setting a new standard in experiences. PRIMUS was introduced to select clients in New Delhi and Mumbai at ‘Axis Bank PRIMUS Soiree’. Set in an elegantly crafted evening, the launch of ‘Primus the rarest metal’ was studded with elite corporate leaders and celebrities of India.

Axis Bank is the third largest private sector bank in India. The bank offers the entire spectrum of services to customer segments covering Large and Mid-Corporates, SME, Agriculture and Retail Businesses.