TIPS Music jumps on entering into partnership with TikTok
Tips Music is currently trading at Rs. 858.30, up by 9.30 points or 1.10% from its previous closing of Rs. 849.00 on the BSE.
The scrip opened at Rs. 860.95 and has touched a high and low of Rs. 880.35 and Rs. 848.60 respectively. So far 12528 shares were traded on the counter.
The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 950.00 on 06-Nov-2024 and a 52 week low of Rs. 335.60 on 01-Jan-2024.
Last one week high and low of the scrip stood at Rs. 933.85 and Rs. 841.40 respectively. The current market cap of the company is Rs. 11003.10 crore.
The promoters holding in the company stood at 64.15%, while Institutions and Non-Institutions held 9.87% and 25.98% respectively.
TIPS Music has entered into a direct, strategic partnership to promote its music library on TikTok. This partnership will enable music lovers, Non-Resident Indians (NRIs) and expatriates, to access and engage with TIPS Music’s rich and diverse music collection on the popular short-form video platform.
The agreement between TIPS Music and TikTok aims to meet the increasing demand for Indian music among global audiences. The collaboration ensures TikTok users across multiple regions will have seamless access to the wide range of TIPS Music’s library, featuring genres from Bollywood classics to regional language hits, strengthening the existing cultural connection and expression through music.
TIPS Music (previously known as Tips Industries) is a leading company in the Media & Entertainment Industry, engaged in the production and distribution of films and leveraging its audio content library digitally in India and overseas. The company is also a leading producer of Punjabi films in the country.