Pantomath Group Appoints Marketing Veteran and Former CMO of Edelweiss Life Insurance Abhishek Gupta as Managing Director & Chief Customer Officer
Pantomath Financial Services Group, one of India’s largest mid-market financial conglomerates, today announced the appointment of Mr. Abhishek Gupta as Managing Director & Chief Customer Officer. With over 25 years of diverse experience across financial services, retail, and telecom, Mr. Gupta has built a reputation for shaping iconic brands, driving customer-first growth strategies, and steering large-scale marketing transformations.
At Pantomath, Mr. Gupta will lead Marketing, Communications and Customer Experiences across the Group’s flagship entities, including Pantomath Capital Advisors, The Wealth Company, and Asit C. Mehta Investment Intermediates Limited, among others.
Prior to joining Pantomath, Mr. Gupta served as Director & Chief Marketing Officer at Edelweiss Life Insurance for over seven years, where he played a pivotal role in creating a differentiated customer proposition and accelerating the company’s growth journey. His leadership career also includes senior roles as Senior Vice President & Head of Marketing at Edelweiss Group, Chief Marketing Officer at The MobileStore, and General Manager – Marketing at Bharti Retail.
Commenting on the appointment, Mr. Mahavir Lunawat, Founder & Group Managing Director, Pantomath Group, said, “We are delighted to welcome Abhishek to the Pantomath family. His proven expertise in brand-building, customer engagement, and strategic marketing aligns perfectly with our vision of creating India’s most customer-centric financial services institution. With his leadership, we aim to strengthen our brand presence and deepen trust among clients and stakeholders.”
Adding to it, Mr. Abhishek Gupta, MD & Chief Customer Officer – Marketing, Pantomath Group, said, I am excited to join Pantomath at this pivotal phase of its growth journey. The Group has established itself as a trusted financial powerhouse with a strong entrepreneurial spirit. I believe in a ‘Differentiated, Ownable, Relevant (DOR)’ philosophy, and I look forward to applying this framework in positioning Pantomath as India’s leading financial services conglomerate. My focus will be on enhancing customer experience, building lasting brand equity, and accelerating growth through meaningful engagement.”
With this strategic appointment, Pantomath Group reinforces its commitment to customer-centricity and brand leadership as it continues to expand its footprint across India’s financial ecosystem.
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