Paisalo Digital rises on unveiling AI-driven customer profiling & fraud detection system
Paisalo Digital is currently trading at Rs. 38.02, up by 0.13 points or 0.34% from its previous closing of Rs. 37.89 on the BSE.
The scrip opened at Rs. 37.90 and has touched a high and low of Rs. 38.26 and Rs. 37.87 respectively. So far 31433 shares were traded on the counter.
The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 62.42 on 12-Dec-2024 and a 52 week low of Rs. 29.40 on 20-Jun-2025.
Last one week high and low of the scrip stood at Rs. 38.40 and Rs. 35.17 respectively. The current market cap of the company is Rs. 3469.83 crore.
The promoters holding in the company stood at 41.16%, while Institutions and Non-Institutions held 28.57% and 30.27% respectively.
Paisalo Digital has unveiled an advanced AI-powered customer profiling and fraud detection framework to strengthen its credit risk management ecosystem. This new system is designed to enhance underwriting accuracy, mitigate fraud and enable more reliable lending decisions for underserved customers across semi-urban and rural India. Under the new system, every customer, guarantor and co-borrower is assessed as a distinct financial identity. The AI engine detects duplicate identities, monitors cumulative exposure limits and flags high-risk patterns. This approach provides greater transparency into borrower histories and helps prevent overlapping liabilities that could otherwise compromise repayment capacity or signal concerns about loan intent.
This comes alongside the rollout of Paisalo’s GenAI-based calling system, an automated platform that enhances the loan recovery process and borrower communication. The framework will be integrated across Paisalo’s secured and unsecured lending verticals, including Micro Loan Against Property (Micro LAP), Income Generation Loans and MSME financing. This technology also enables dynamic customer scoring by analysing multiple data parameters, including repayment behaviour, asset ownership, demographic attributes, income stability, bank transactions and collateral linkages, enabling tailored lending decisions without compromising financial inclusion goals.
Paisalo Digital is a leading systemically important Non-Deposit taking NBFC registered with the Reserve Bank of India (RBI), in operation since 1992. The company’s main thrust is on small finance to ensure rural development, self-employment and women-empowerment.
