01-10-2024 11:55 AM | Source: Accord Fintech
Aditya Birla Fashion inches up as its Peter England brand launches new store in Nepal

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Aditya Birla Fashion and Retail is currently trading at Rs. 350.00, up by 0.95 points or 0.27% from its previous closing of Rs. 349.05 on the BSE.

The scrip opened at Rs. 349.00 and has touched a high and low of Rs. 351.40 and Rs. 344.95 respectively. So far 44226 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 10 has touched a 52 week high of Rs. 364.50 on 27-Sep-2024 and a 52 week low of Rs. 198.45 on 13-Mar-2024.

Last one week high and low of the scrip stood at Rs. 364.50 and Rs. 337.00 respectively. The current market cap of the company is Rs. 37164.00 crore.

The promoters holding in the company stood at 51.97%, while Institutions and Non-Institutions held 34.44% and 13.59% respectively.

Aditya Birla Fashion and Retail’s international menswear brand -- Peter England has opened its new flagship store in Kathmandu, Nepal. With this new launch, the brand aims to further enhance its presence and cater to the growing demand for lifestyle products by offering premium quality choices to men across the country.

Founded in 1889 in Ireland, Peter England holds the distinction of being India’s largest menswear brand. Spanning 750 sq ft, the new store offers a comprehensive selection of shirts, t-shirts, trousers, denims, occasion wear like suits, blazers, and loungewear, along with accessories like belts, ties and handkerchiefs designed to meet the diverse needs of modern consumers.

Aditya Birla Fashion and Retail is engaged in providing branded fashion apparels and accessories, and the retail sale of clothing, footwear and leather articles in stores.