05-04-2023 11:38 AM | Source: Accord Fintech
Hero MotoCorp gains as its Vida brand plans to increase presence in 100 cities
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Hero MotoCorp is currently trading at Rs. 2513.70, up by 10.45 points or 0.42% from its previous closing of Rs. 2503.25 on the BSE.

The scrip opened at Rs. 2490.05 and has touched a high and low of Rs. 2532.25 and Rs. 2490.05 respectively. So far 15150 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 2 has touched a 52 week high of Rs. 2939.35 on 18-Aug-2022 and a 52 week low of Rs. 2246.75 on 28-Mar-2023.

Last one week high and low of the scrip stood at Rs. 2566.00 and Rs. 2470.60 respectively. The current market cap of the company is Rs. 50235.20 crore.

The promoters holding in the company stood at 34.77%, while Institutions and Non-Institutions held 54.87% and 10.36% respectively. 

VIDA, Powered by Hero, the emerging mobility brand of Hero MotoCorp, is all set to expand its operations in the country. VIDA plans to increase its presence to 100 cities within this calendar year 2023. It will use Hero MotoCorp’s expansive dealer network to rapidly scale up its operations across the country. It has already commenced the expansion plan with eight new cities - Pune, Ahmedabad, Nagpur, Nasik, Hyderabad, Chennai, Calicut and Kochi. VIDA has already been present in Bengaluru, Jaipur, and Delhi.

The expansion plans will be supported through new pricing for the VIDA V1. All new bookings and subsequent sales to customers will be made under the new pricing. The VIDA V1 Plus will now be priced at Rs 119,900 and VIDA V1 Pro will now be priced at Rs 139,900 (ex-showroom price pan-India, including portable charger and FAME II subsidy). These prices will make the product more accessible to a larger set of customer segments and can accelerate the EV transition in the scooter category.

Hero MotoCorp is the world’s largest manufacturer of motorcycles and scooters.