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Chairman of CII National Committee on EXIM Sanjay Budhia has said that the focus on new and existing markets, product diversification and simplification of procedures will significantly help enhance the competitiveness of domestic exports. He said as a part of market facilitation services, industry chamber CII has identified the emerging markets and the potential sectors to help exporters explore newer markets.

Budhia has said that in recent years, India has emerged as a powerhouse in the global export arena, marking significant progress in terms of trade performance. India's export sector has emerged as a beacon of economic progress, and India is now the preferred trade partner to all the major economies of the world. He said there is huge potential in West Bengal to increase exports from the state. The state has released a new export and logistics policy to promote shipments from the state. He also said ‘our government has set a target to double the exports in the next decade, taking all needed steps to ensure that industry can work hand in hand with our government to exceed the set target’.

He further said the current geopolitical and global trade context also sets the stage for West Bengal to emerge as the next global FDI destination on the fundamentals of rich endowment and ports. It can play a strategic role in tapping into global supply chains and emerge as the next global manufacturing destination.