Lehar Footwears surges on getting financial assistance from Government of India
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Lehar Footwears is currently trading at Rs. 94.91, up by 2.59 points or 2.81% from its previous closing of Rs. 92.32 on the BSE.
The scrip opened at Rs. 94.95 and has touched a high and low of Rs. 94.95 and Rs. 92.70 respectively. So far 2722 shares were traded on the counter.
The BSE group 'X' stock of face value Rs. 10 has touched a 52 week high of Rs. 112.15 on 14-Nov-2022 and a 52 week low of Rs. 33.00 on 16-Jun-2022.
Last one week high and low of the scrip stood at Rs. 95.08 and Rs. 91.25 respectively. The current market cap of the company is Rs. 145.21 crore.
The promoters holding in the company stood at 70.82%, while Non-Institutions held 29.18%.
Lehar Footwears has received approval of Publicity Campaign and Brand Promotion proposal with an investment of Rs 18 crore for 3 years along with Government of India assistance of Rs 9 crore for 3 years as per the guidelines under the ‘Brand Promotion of Indian Brands in Footwear and Leather Sector’ sub-scheme of Indian Footwear and Leather Development Programme (IFLDP). Balance amount of Rs 9 crore will be invested by the Company.
Under the ‘Brand Promotion of Indian Brands in Footwear and Leather Sector’ scheme, financial assistance of 50% of proposed investment upto Rs 9 crore for 3 years will be provided. The Company will utilize these funds to showcase Lehar’s mass-segment footwears offerings in Tier II and III cities and rural markets.
The Company under its forthcoming ‘the Lehar way’ campaign, seeks to highlight its product range through electronic media marketing, outdoor marketing, print media advertisements, social media marketing, trade shows & events.
Lehar Footwears renowned for manufacturing and supplying an impeccable range of Men and Women Footwear.
