Archies rises on unveiling AMA
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Archies is currently trading at Rs. 25.90, up by 0.14 points or 0.54% from its previous closing of Rs. 25.76 on the BSE.
The scrip opened at Rs. 25.38 and has touched a high and low of Rs. 26.00 and Rs. 25.38 respectively. So far 51 shares were traded on the counter.
The BSE group 'T' stock of face value Rs. 2 has touched a 52 week high of Rs. 29.35 on 18-Nov-2022 and a 52 week low of Rs. 15.65 on 29-Mar-2023.
Last one week high and low of the scrip stood at Rs. 26.24 and Rs. 24.65 respectively. The current market cap of the company is Rs. 87.49 crore.
The promoters holding in the company stood at 62.25%, while Institutions and Non-Institutions held 0.25% and 37.49% respectively.
Archies has unveiled its charming brand mascot, AMA. Demonstrating Archies' ongoing commitment to innovation in a dynamic business landscape, AMA's debut showcases the brand's adaptability.
AMA, the Archies Brand Mascot, emerges as an endearing animated character embodying the core values of the renowned Archies brand. Encompassing leadership, friendship, joy, loyalty and self-expression - pillars Archies has championed for over four decades - AMA evokes nostalgia and excitement. Serving as a powerful catalyst, AMA boosts brand awareness, fosters customer engagement, and contributes to Archies' continued success. This mascot forges emotional connections, rekindling shared memories and nurturing brand loyalty.
The company is leader in the social expression industry in India and deals in greeting cards, gifts and stationery Products under the brand name ‘Archies’.
