The Janmashtami festival this year generated a business of more than Rs 25,000 crore, according to the traders’ body Confederation of All India Traders (CAIT).
The high sales turnover reflects robust consumer spending in a growing economy which shoots up during festive celebrations.
CAIT’s General Secretary Praveen Khandelwal said large-scale sales were observed, particularly in flowers, fruits, sweets, deity costumes, decorative items, fasting sweets, milk, curd, butt...
Sales turnover in Janmashtami festivities soars to Rs 25,000 crore