United Breweries inches up on launching new brand variant `Heineken Silver`
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United Breweries is currently trading at Rs. 1686.75, up by 1.55 points or 0.09% from its previous closing of Rs. 1685.20 on the BSE.
The scrip opened at Rs. 1694.05 and has touched a high and low of Rs. 1719.20 and Rs. 1683.70 respectively. So far 5913 shares were traded on the counter.
The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 1793.65 on 09-Nov-2021 and a 52 week low of Rs. 1274.60 on 07-Mar-2022.
Last one week high and low of the scrip stood at Rs. 1719.20 and Rs. 1609.40 respectively. The current market cap of the company is Rs. 44712.23 crore.
The promoters holding in the company stood at 72.71%, while Institutions and Non-Institutions held 21.86% and 5.43% respectively.
United Breweries has launched Heineken Silver, a smooth and refreshing beer that provides Indian consumers with a premium beverage that is truly designed for everyday social occasions. Heineken Silver is brewed by seasoned master brewers using natural ingredients, including Heineken's famous A-yeast and quality pure malt.
Heineken Silver is available in both on- and off-trade retail channels in Bengaluru. Heineken Silver's 330-ml pint is priced at Rs 120, the 500-ml can at Rs 160 and the 650-ml bottle at Rs 200 across off-trade retail outlets in Bengaluru. The beer comes in a sleek silver can and the iconic green bottle. Heineken Silver will also be launched in other markets in the next few months.
United Breweries is maker of Kingfisher beer and Heineken beer in India.
